EDWARD DE BONO'S MESSAGES - 17th July 2000

de Bono Code

In September a new book of mine is being published. This book will upset a large number of people. It will upset those minds that are usually upset by my work. It will upset all the literary people who believe that language is wonderful and perfect

In the book I suggest that language is the biggest barrier to human progress because language is an encyclopedia of ignorance. Old perceptions are frozen into language and force us to look at the world in an old fashioned way.

Because language is good at description we forget how very poor language is at perception. On neuro-physiological grounds, description and perception are totally different. Failure to realise this difference is what makes literary people so proud of the sufficiency of language. In the book I put forward a new framework which allows us to perceive complex situations instantly.

The book is being published in the UK. I shall write about it further in other messages. Order 'de Bono Code' now!(Ed)

 Edward de Bono nmt
16th July 2000
London