A Standard Dishonesty Rating System for Newspapers

EDWARD DE BONO'S MESSAGE - 7th August 2000

There are two new sites that you may want to visit.

www.mediadishonesty.com provides a framework for analysing the media. Other frameworks are welcome. This site should be of interest to schools, media departments and advertisers.    

The other site is www.youthconsult.com . This is a channel for young people to put forward their thinking in response to issues that are presented. Thinking may be sought on social issues or on commercial issues. If the issue is commercial then the client pays a 'consulting fee' which is mostly (less running costs and YEE contribution) passed on to the contributors. This channel is set up in partnership with Young Enterprise as I am chairman of the Council. Including Russia there are about 1.2 million youngsters involved.

Visitors to this site are encouraged, as teachers or otherwise, to set up 'mini think-tanks' to contribute to the site. At the moment the site has a $5,000 competition which is in the same direction as my new book "The de Bono Code". This book will be published at the end of August by Viking (UK). It can be ordered through this website.

 Edward de Bono nmt
6th August 2000
Hanover, Germany