There follows a weekly message from Edward de Bono. The index to the site contents follow after the message.

MESSAGE FOR WEEK BEGINNING 5th January 2009

'ebne'

As ambassador for thinking for the European Union I shall be trying to show that our thinking is excellent but not enough. This is the new word 'ebne'.Our thinking is muched based on recognition, judgement and the truth. The religious influence of the middle-ages in schools, universities etc. gave the impression that 'truth' was enough. It is not. We also need the design thinking that produces 'value'. I would welcome suggestions on how to show people that our traditional thinking is not as complete as we believe it to be.

Edward de Bono
2ns January 2009